Lightweight jewellery – an everyday affair

Lightweight jewellery – an everyday affair

Lightweight jewellery – an everyday affair By – Pvblicom Group For more than 2,000 years, India was the leading supplier of jewels to the world. Golconda diamonds, Kashmir sapphires, and pearls from the Laccadive Sea brought merchants from around the world to India’s shores. For the country’s rulers, heavy strings of gems demonstrated wealth and…

High on ‘Chai’

High on ‘Chai’

High on ‘Chai’ By – Pvblicom Group From the Indian streets to the high streets, the journey of ‘Chai’ has been a heartwarming success story. Now making an appearance in the chic tea cafes, the humble cup of masala tea has become a lifestyle drink. The average per capita consumption of tea in India is…

Differentiation in REMs – Why & How?

Differentiation in REMs – Why & How?

Differentiation in REMs – Why & How? By – G D Singh ‘Innovation’ and ‘differentiation’ are interrelated keywords synonymous to the ‘success’ of any business, retail entertainment malls being no exception. With online sales predicted to touch 12% of total retail transactions in 2018, brick-and-mortar retail may not look attractive with so many look-alike malls;…

Leveraging Technology to enhance Mall & Shopping Centre Appeal: Exploring the AI-VR-AR options

Leveraging Technology to enhance Mall & Shopping Centre Appeal: Exploring the AI-VR-AR options

Leveraging Technology to enhance Mall & Shopping Centre Appeal: Exploring the AI-VR-AR options By – G D Singh If smart technology is responsible for taking customers away from the malls and shopping centres, it is the smarter version of this digital experience – artificial intelligence, predictive analysis, the Internet of Things – that is once…

Designing & Redevelopment of Malls

Designing & Redevelopment of Malls

Designing & Redevelopment of Malls By – G D Singh Mall design is no longer replication of standardized predictable architectural designs, finishes, layouts, environments and stores. There is now a general preference for authenticity, a deeper sense of connection to the community. While new mall designing requires high expertise, re-development of obsolete malls is an…