IRF 2014

The two-day India Retail Forum (IRF) 2014, is all set to be held at the Mumbai’s Renaissance Hotel from September 17th to 18th this year.

Since its inception in 2005, IRF has been on the forefront of strategic issues related to modern retail in India. Positioned as the knowledge platform for the retail industry, it is regularly graced by industry leaders, policy-makers, infrastructure developers, business facilitators and academia, making it the flagship industry event in India.

The IRF 2014 will be build around engaging topics such as retail brand building, retail real-estate, reinventing the physical store experience, e-commerce, social media marketing, FDI in retail, the changing decision-making roles of the modern consumer, the next-gen of leaders in family-managed business, and so on.

IRF would this year continue to have the “Master Classes” and the “IRF Rising Star Challenge” that proved to be quite popular at the event last year. The Master Classes will discuss topics such as retail loss prevention, customer loyalty, and visual merchandising, while the Rising Star Challenge will organise a retail competition to engage the brightest minds from the top management schools.

As per  Kishore Biyani, Founder and Group CEO, Future Group: “Modern retail has a huge potential to not only benefit from India’s increasing consumption demand but also create demand for value-added products, boost local entrepreneurship, create jobs and raise income levels. At IRF, let us explore how we can collaborate to create consumption demand and offer Indian consumers a better standard of living by providing better products at best prices.”

Adds Ajay Kaul, CEO, JubilantFoodworks: “IRF over the years has become the premier-most retail event in India. It’s a great congregation of best minds in retail. With a right mix of business and networking sessions, it offers a great opportunity.”

States AnujPuri, Chairman and Country Head, Jones Lang La Salle: “Platforms such as the IRF have done much to bring about the spirit of progress and overall concern for retail as an industry. Over the years, I have seen IRF become a major annual catalysing and unifying force for the Indian retail community. I look forward to this year’s event with hopes for an even greater infusion of the spirit of collaboration, communication and decision-making.”

The event will also have the much coveted Images Retail Awards (IRA) which will recognise the achievements of India’s most successful retailers and brands which fuelled growth and innovation across multiple categories in retail.

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